Three prospecting layers and Boolean search
'Sales manager' returns the world. 'CMO OR head of growth AND SaaS NOT intern' returns your list.
Layers: 1) your ICP and past clients; 2) friends of friends; 3) common ground - alumni, former employers, same city. Trainer's ranking: 1 and 3; 2 is 'slightly random'. Boolean in native search: AND to narrow ('marketing director AND SaaS'), OR for equivalents ('CMO OR head of marketing OR head of growth'), NOT to exclude ('NOT salesperson NOT intern'). Live: (CEO OR founder OR marketing manager OR partnerships) AND AI NOT sales NOT 'customer support' NOT HR NOT agency, then filters for location, current company, follower-of, past companies, schools.
Targeted lists without paying for Sales Navigator.
