AIAP Tool Guides·AI for Marketing·21:13

Competitive Intelligence on Autopilot: a Relay.app Workflow That Emails a Weekly LinkedIn Influencer Analysis

Karan Rana Brand/marketing manager, YouTuber, podcaster and course creator ("a non-tech guy"); presents the AI for Marketing, NotebookLM and Manus tool guides

▶LMS lesson

The short version

Four-part loop: track competitor content, monitor automatically, extract engagement insights, act on them (0:00-0:03).
Relay workflow: weekly schedule trigger -> list of five LinkedIn profile URLs (structured output) -> fetch up to 5 posts each -> Claude writes a top-10 report -> Gmail to yourself (0:03-0:15).
The prompt asks for analysis, not summary, defines engagement, caps to 10, and fixes the email format; the delivered report explains why each post worked (0:10-0:20).

At a glance, three clicks deep

Skim here first: the closed row is the glance, open is the study card with the key points and timestamps, and the ↓ link drops to that concept's full write-up below.

01A scheduled competitor-analysis workflow in RelayChain a schedule trigger, an AI step that structures the inputs, a data step, an AI report step and an emai…›

Chain a schedule trigger, an AI step that structures the inputs, a data step, an AI report step and an email step - each step's output is the next step's input.

Loop (0:00-0:03)

Steps (0:05-0:15)

Prompt (0:10-0:13)

Output (0:16-0:19)

↓ Full write-up of this concept

The concepts in full

A scheduled competitor-analysis workflow in Relay

how-to

You can "literally sleep while an AI agent is filling out those sheets."

Steps: schedule trigger (weekly; a toggle pauses it); "get a list of influencer URLs" with structured output (he picks Claude Opus); "get influencer posts", max 5 per profile, continue if none; "write report" with Claude 3.5 Sonnet and text output; Gmail "send an email to yourself", subject "LinkedIn influencer analysis" plus date, body mapped from the report output. The report prompt: rank the 10 posts with most engagement (reactions + comments), each with title, author, counts, link and why it performed; emoji and bullets formatted for email; "include only the report with no summary of the tasks"; "do not respond with an error under any circumstances."

Do it in this order

01Trigger: run on a schedule (weekly).
02AI step: list the competitor profile URLs as structured data.
03Get posts: up to 5 per profile; continue if none.
04AI step: write the report with a format-specific prompt.
05Email: send to yourself, body mapped from the report.

Why it matters

A weekly briefing you would otherwise pay an intern for.

This idea elsewhereparallelContent Library: audience and competitor mining

Tools referenced

Tool	Coverage	Moment	Context
Relay.app	demonstrated
Claude	demonstrated
LinkedIn	demonstrated
Gmail	demonstrated

Action items

Resources mentioned

Resources

docLesson page on the platform

Extraction notes

This page was built from an auto-generated transcript, which garbles product and people's names. Those were corrected silently in everything above and logged here for transparency. The warnings flag claims that were true on the recording day but change fast.

Transcript corrections applied

The transcript says	The trainer actually means
Ankur Variku	Ankur Warikoo
Sarthaka Hoja	Sarthak Ahuja
cloud for opus	Claude Opus
deep sea	DeepSeek

True on recording day — verify before relying

Vendor UI walkthrough: menu names, layout, plan limits and pricing change monthly - check the live product before following click paths.
Relay's model dropdown (GPT-4.1, o3 pro, Claude 3.5 Sonnet, Opus) and UI are mid-June 2025 (0:09-0:12).